The 4 Pillars of
Data Governance.
GA4 & Server-Side Tracking
We configure Google Analytics 4, Tag Manager, and server-side Meta CAPI tracking to ensure 100% data capture without slowing down your frontend with client-side scripts.
Multi-Touch Conversion Modeling
Stop guessing which ad or organic post generated a sale. We build strict UTM architectures and multi-touch attribution models to track exact ROI per channel.
Looker & Metabase Dashboards
We strip away the noise and build custom Executive Dashboards in Looker Studio or Metabase, focusing strictly on high-level KPIs, LTV, and CAC.
Hotjar & Funnel Drop-off
Pairing quantitative data with qualitative behavioral heatmaps. We implement Hotjar and Microsoft Clarity to watch exactly where users get frustrated and abandon ship.
Fixed Milestones. Crystal Clear Data.
A clean, accurate tracking setup for new products. We configure GA4, essential conversion events, and basic UTM architectures.
Comprehensive tracking for scaling brands. Includes server-side tagging, custom Looker dashboards, and complex cross-domain attribution.